Official Partner of Sotheby’s Auctions
What were White & Case looking for?
With the firm’s African practice going from strength to strength, White & Case wanted to build upon previous gallery and exhibition sponsorships whilst also showcasing their work across Africa. Entertaining existing clients and introducing the firm to new clients was another important point for consideration.
With a busy events calendar and much-vaunted client list, Sotheby’s offered White & Case the chance to create a truly bespoke partnership that gave a platform for money-can’t-buy hospitality and VIP networking opportunities.
AOK Connect brokered the deal for White & Case to become the official partner of Sotheby’s Modern and Contemporary African Art Auctions. Held twice a year, the auctions gave White & Case great engagement across Sotheby’s high net worth audiences, a tailored events programme and branding across all of the auction’s printed collateral.